Season 1, Episode 3
Jeremy Connell-Waite, Master of communications at IBM and all round inspiring bloke
When I joined IBM in 2018, it wasn’t long before I started hearing the name ‘Jeremy Connell-Waite’. I was trying to find my own feet in a huge organisation and working with teams to inject storytelling and communication techniques into their pitches – and every time I met someone new, they’d ask me, “do you know Jeremy?”
I needed to meet this guy. I’d been pitching for several years at various digital agencies, and I was curious to meet the man whose name echoed down the corridors of IBM Southbank. I thought I was good, but here was a man who had captured the hearts and minds of anyone who had come into his path. I don’t mind telling you that when I did meet him in person, I was quickly humbled by his vast knowledge and passion for the art of powerful communications. Every framework and speaker that I knew, he’d studied and learned more. For every topic about pitching I had studied, he could expand on ten-fold. This is a guy who lives, breathes and s**** communication.
Over the last few years, I’ve learned an immeasurable amount from Jeremy. He introduced me to Brené Brown and Nancy Duarte, taught me the art of ikigai and visual storytelling, and opened up a Pandora’s box of research into the great speeches of all time and the analysis surrounding them.
I still get asked daily if I know Jeremy Connell-Waite, and I beam with pride when he tells me that he’s started to get asked, “do you know Danny Fontaine?”
This podcast episode of Pitch Masters is a little longer than the rest, purely because when we get together, we end up in full ‘geek mode’. Our podcast session was over 2 hours originally, but I’ve edited it down to a solid 1hr 19minutes, packed full of practical advice that will help anyone in their journey to becoming a master communicator. Jeremy was also kind enough to tell me his moving story about how the trauma of having premature twins led him to seek a career at IBM – you don’t want to miss this.
If you don’t already, I highly recommend you follow Jeremy on Linkedin and watch his regular and insightful videos into the art of storytelling, presenting, speeches, and being a master communicator.
@PITCHGUY ON SOCIALS
Follow @pitchguy on socials for regular video clips from the podcast, as well as tips, tricks, and advice on pitching. And feel free to connect on Linkedin.
Season 1, Episode 25 Graham Thomas and the pitch for British RailThe pitch to become British Rail's advertising agency in 1979 is one of the greatest of all time. It involved an immersive theatrical experience that showed an audience a problem in a completely new...
Season 1, Episode 24 Oren Klaff, bestselling author of Pitch AnythingThis week on Pitch Masters, the one and only, Oren Klaff. I’m tempted not to even write anything else, BUT, in case you haven’t heard of Oren, let me indulge you. Oren Klaff is the real deal. He...